Success in the real estate industry is dominated by the commission an agent earns in any given year. It’s no secret that the property business is a highly competitive industry and there are few meaningful KPIs beyond ROI. How much a realtor hustles, networks, or carefully balances their work with family life ultimately means nothing to a brokerage’s bottom line. However, despite this cut-throat nature of real estate, becoming a high-earning agent does not require accepting life with a low ROL, aka Return On Life.
What is ROL (Return On Life)?
A concept created by Mitch Anthony, a global thought leader in the financial industry, Return On Life™ encourages entrepreneurs to shift their mindset away from just providing their clients with impressive gains, or ROI’s, and incorporate helping them achieve a better quality of life.
While this idea was initially intended to serve financial advisors and their clients, it became one that resonates across multiple sales-centric industries, including real estate.
The Foundations of Return On Life
Property agents that maintain a high ROL, such as High Growth Life’s Phil Hahn and Randy Dyck, create that reality for themselves no differently than any other agent. They rely on the traditional way of building a successful career in real estate: through hard work, dedication, and commitment.
However, what tends to set agents with a high ROL apart from agents with a low ROL are two critical ideas that form its solid foundation. One of these is their mindset, and the other is intention.
Mindset
Mindset is the beliefs and ideas people hold that create how they see themselves, their surroundings and the world. It greatly influences how we think, interact with others, and perceive our ability to be successful.
Intention
Intention embodies the choices we make that ultimately guide our behaviours and determine our successes. When we consciously set intentions to align with our goals, the chances of those goals becoming actualized increase greatly.
Why Should Realtors Care About Their Return On Life?
ROL is a personal metric that can’t easily be quantified with numbers and statistics. However, it can help identify common pitfalls of their business or career that aren’t adding financial and personal value. These findings can help real estate professionals intentionally hone their actions to align with their personal and professional goals.
The end result is more tremendous financial success and better enjoyment in life.
What Can High ROL Look Like for Realtors?
Industry leaders that have explored investing in their return on life metric can often attest to the following benefits:
- Unlimited growth potential as a realtor.
- Freedom from the “feast or starve” cycle real estate is known for.
- Financial stability with reliable supplemental income streams.
- Skills to work smarter, not harder.
- Profitable industry connections.
Can Realtors Improve The ROL Metric?
Can the average real estate agent, who’s struggling to find meaning and balance in their career, increase their return on life investment gains? And, can it be done without decreasing their profitability or performance ratings?
The answer to all these questions is YES. Not only do we believe that it can be done but, we also believe investing in personal ROL can increase productivity, performance, and financial rewards.
How?
In real estate, industry professionals that can attest to enjoying their career and have an exceptional quality of life, often identify with the following tactics proven to drive success:
- Maintain a growth mindset.
- Shift to a brokerage with lower operating expenses.
- Capitalize on modern technology and marketing techniques.
- Take pride in helping clients achieve their goals.
Ready to Start Investing in Your ROL?
Talk with Randy and Phil at High Growth Life today and learn how to improve your real estate business, personal wealth, and find a better way to love what you do as a realtor. Visit their website or email them directly for more information.
